Whether our efforts are better invested in content or context is certainly one of the major arguments in today's digital world. While most of us are looking to choose a side, Deanna Brown, CEO of …
Continue Reading about Going from Brand to Publisher & from Publisher to Brand →
Marketing: An Anecdotal History Let's visit a fictional marketing past and try to make anecdotal sense out of how we went from shopping at the general store on Main Street to “friending” …
Continue Reading about Agile Marketing Series: At The Corner of Main and Maple →
Imagine this scenario: it’s late in the game and your team is down a goal, who do you turn to? No sweat, obviously you turn to your captain. Having a solid team captain is an important cornerstone in …
Continue Reading about Social Task Management & the end of the Project Manager? →
Fact: the way in which customers interact with organizations is changing. In order to keep up, brands are in the midst of a shift. They have realized that the status quo is no longer sufficient. As …
In The Hitchhikers Guide to the Galaxy, Douglas Adams famously dreamed up the babel fish, a "small, yellow, leech-like" creature, "probably the oddest thing in the universe." Feeding on brainwave …
Continue Reading about Colaboração 2.0: Breaking Down the Language Barrier →
Michael Dillon Scott is the author of over 100 books, including the recently completed six-volume series The Secrets of the Immortal Nicholas Flamel. I was lucky enough to land a chat with him when he …
