This week, mind mapping software expert Chuck Frey hosted a genuinely revealing webinar on the topic of building and growing a successful blog with mind mapping. As founder of the Mind Mapping Software Blog and the leading voice on utilizing this technique to enhance personal and professional productivity, Chuck’s advice is something anyone with large-scale projects to manage or business plans to execute should definitely listen to. And lucky for anyone who missed it, you can watch the recorded version for a totally worthwhile fee.
In this presentation, he not only outlines the basics of mind mapping — things like brainstorming and capturing ideas visually, as well as using mind mapping software to identify and track key competitors — he introduces one of the most valuable utilities mind mapping has to offer: an ability to manage “both the forest and the trees” of any initiative. This idea speaks to much more than just the blogosphere; it’s a strategic necessity that’s difficult to master in general, especially if you don’t have the right tools.
In addition to helping you achieve a 20% increase in productivity, anticipate competitive moves, and grow your thought leadership, he also provides map templates for a handful of different mind mapping tools (Mindjet included!). You’ll also get info on the following:
- Brainstorming, capturing, and organizing ideas
- Conducting competitive intelligence
- Developing resources
- Developing content plans
- Managing SEO and keyword research
- Developing and managing marketing plans
- Tracking key influencers
- Outlining projects and product information
- Content management and tracking
- Performing SWOT analyses and strategic planning
Even if you’re not a blogger, Chuck’s easy-to-understand concepts and visuals will give you an edge of competitive advantage that you simply can’t get using traditional productivity tools.
“Mind mapping is not a panacea,” he says. “I’m not here to tell you that it’s gonna make you better looking, or help you find a cure for cancer. But I do believe it does bring some unique capabilities to your type of work that no other productivity software can match.”
Well said. Check out the webinar here.